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Thousands of companies around the globe use DashThis to scale their business with time-saving, good-looking, and impactful reports that include all the features you need in the most intuitive way possible. The solution integrates with 34+ of the most popular marketing tools, including Google Analytics, Hubspot, LinkedIn, Meta, and keyword.com.

The company was founded in 2011 by Stéphane Guérin, who successfully operated the company on a bootstrapped model up to the point of acquisition. Antoine Paré joined in 2016 as COO to strengthen DashThis operations and was named CEO in 2021. DashThis has 2,700 worldwide customers with a strong customer base of digital marketing agencies in the US, Canada and the EU through many industries like finance, healthcare, software, retail etc.

saas.group is delighted to partner with Antoine Paré and the rest of the DashThis team to continue developing the best in class solution for marketers of all shapes and sizes.

The acquisition of DashThis marks saas.group’s 17th successful acquisition and our second acquisition of a Canadian business alongside Rewardful – the instant affiliate & referral program for Stripe & Paddle. DashThis joins a growing group of marketing tools operated by saas.group including social tools like Juicer and SEO solutions such as Seobility and keyword.com.

Stéphane Guérin, Founder & Chair of DashThis commented

Choosing saas.group to take DashThis on its next phase was an easy choice. I was deeply impressed by their market credentials and technical expertise. I look forward to watching DashThis succeed with it’s new home.

Antoine Paré, Partner & CEO of DashThis shared his thoughts

The saas.group team have made us feel part of the process from the start. Working on the plan for our next stage has been incredibly exciting, and I look forward to turning it into reality in conjunction with the team at saas.group.

Ulrich Essmann, Co-Founder & CPO at saas.group added

We’ve been following DashThis’ progress for a while now since we partnered via keyword.com. Stéphane and Antoine have successfully scaled a remarkable business, and we’re grateful for the opportunity to nurture it with our growth toolkit over the coming years.

saas.group acquires promising SaaS companies with a founder-friendly process in order to elevate their product – and their people – to the next level. Founded in 2017 in by serial tech entrepreneurs (Tim Schumacher, Ulrich Essmann, and Tobias Schlottke), the company has acquired seventeen companies to date, including Beekast, Crosstalent, Tower, Rewardful, Prerender, Juicer, Seobility, and others. With over 250 staff across 30 countries globally, saas.group provides products across Sales & Marketing, HR, Dev Tools, and eCommerce verticals.

saas.group was advised by Cassels (Daniel Zuniga and John Norman), Techminers (Florian Pahl and Daniel Jung) and Think Accounting (Sankalp Jaggi and Parveen Sidhu).

DashThis was advised by Firepower Capital (Alan Chettiar, Somant Maraj, Daniel Cubric and David Koleski), BCF (Charles-Antoine Dorion, Marc-Antoine Couture and Alex Harvey), Choquette Corriveau (Daniel Hebert, Stéphane Paradis, Annie Harvey and Norman Jess) and Raymond Chabot Grant Thornton (François Drouin and David Paquet).

Pavel Prokofiev, saas.group’s acquisition specialist, has decades of experience in working with  all types of sellers  around the globe. Along with his expert team including Rihards Blanks and Dirk Sahlmer, Pavel is available to discuss market trends, answer questions and share why saas.groups founder friendly approach to acquisitions is market leading. Reach out to any of the team if you want to have an open chat about a new home for your SaaS company.

If you are a Marketing Agency, Internal Marketing Team, Franchise or Freelance Marketer, you can start a free trial with DashThis today.

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Beekast is saas.group’s second acquisition in France, joining Crosstalent, a mission-critical suite of HR tools catering to mid-to-large enterprises in France. The acquisition significantly expands saas.group’s presence in the French market, bringing the total headcount to over 40 individuals in France. 

Said Yassine Chabli,  Founder & CEO of Beekast,

After reaching 1 million active users and over 1,000 client companies, it’s time for us to take Beekast to the next level. I believe saas.group can bring us the resources that we need to elevate our product and carry Beekast forward.

Tobias Schlottke, Co-Founder & CTO at saas.group, commented,

We are excited to partner with Yassine and the rest of Beekast’s team to help bring the product to the next level while continuing to serve the international client base. Beekast is a wonderful example of PLG-led growth with a strong track of upselling and growing with its customers.

saas.group acquires promising SaaS companies with a founder-friendly process in order to elevate their product – and their people – to the next level. Founded in 2017 in by serial tech entrepreneurs (Tim Schumacher, Ulrich Essmann, andTobias Schlottke), the company has acquired fourteen companies to date, including Beekast, Crosstalent, Tower, Rewardful, Prerender, Juicer, Seobility, and others. With over 180 staff across 20 countries globally, saas.group provides products across Sales & Marketing, HR, Dev Tools, and eCommerce verticals.

Following the acquisition, the company will continue to be BEEKAST, an independent French company. 

Security-wise, Beekast was ISO27001 certified in early 2023, highlighting the company’s unwavering commitment to maintaining the availability, integrity, confidentiality, and traceability of customers’ and users’ data (that will remain in the same European data centers).

saas.group was advised by Orrick Rambaud Martel (Gergana Rodriguez and Violette Jacquot). Beekast was advised by NFinance (Guy Cohen and Adrien Rousseau), Joffe & Associés (Christophe Joffe) and Marsh (Audrey Levy-Corcos).

Founded in 2015 by Yassine Chabli, Beekast has helped major enterprises, smaller businesses, and freelancers generate significant productivity and increase employee satisfaction by running better meetings, training sessions, and events. Beekast has raised institutional funding from M Capital, Brighteye Ventures, UI Investissement, and other investors. Notable customers include Orange, Google, Essec, Caisse des Dépôts, Action Logement Services, and many others. 

If you are looking for the best online meeting solution, you can get a free trial here.

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Since its inception, zenloop has helped major enterprises to create best-in-class customer experiences, including Douglas, EnBW, Trade Republic, Birkenstock and many others.

zenloop’s team will be led by Felix Schlenther (CEO). Björn Kolbmüller (former co-founder) will act as a special advisor. zenloop joins Crosstalent and PipelineCRM in our enterprise software portfolio at saas.group and we’re looking forward to these brands working closely together. 

Felix Schlenther, commented,

In saas.group, zenloop found the perfect home for long-term, sustainable growth. zenloop became one of the strongest brands in the CXM industry and stands out by it’s portfolio of loyal, forward-thinking customers and a great product. saas.group’s vast industry and technology experience will unlock even more value for our customers. I’m grateful, honored and excited to drive the company’s next phase with our passionate and talented team.

Björn Kolbmüller, commented,

saas.group is undoubtedly the optimal partner for zenloop, given their profound SaaS expertise and team of visionary and technology-literate founders who share our vision. I’m eagerly anticipating the opportunity to advise the team in bringing zenloop back on a sustainable growth trajectory.

Tobias Schlottke – Co-Founder & CTO at saas.group, commented,

We have been following zenloop story since inception and have been impressed by the company’s ability to win and upsell multiple category-defining customers. We are excited to partner with Felix, Björn and the rest of the zenloop team in supporting zenloop on its growth strategy.

saas.group was advised by Esche Schümann Commichau (Stephan Bauer, Jan Kind and Stefan Gatz). Zenloop was advised by Saxenhammer (Martin Neumann, Nicholas Hanser and Laura Xu) and GÖRG (Torsten Martini).

saas.group acquires promising SaaS companies with a founder-friendly process in order to elevate their product – and their people – to the next level. Founded in 2017 in Berlin (Germany) by serial tech entrepreneurs (Tim Schumacher, Ulrich Essmann, and Tobias Schlottke), we have acquired thirteen companies to date, including Zenloop, Crosstalent, Tower, Rewardful, Prerender, Juicer and Seobility. With over 140 staff across 20 countries globally, saas.group provides products across Sales & Marketing, HR, Development and eCommerce verticals.  If you are looking for the best-in-class customer feedback solution, you can get in touch here.

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Crosstalent’s product enables companies and HR consulting firms to manage their workforce and recruitment of new talent. The solution is highly modular, covering the entire HR lifecycle, including People Management, Recruitment, Expenses, Talent Management, Time & Attendance and Learning & Development. 

Since its inception, Crosstalent has helped major French enterprises to digitize their HR practices, including Groupe La Poste, Engie, Crédit Agricole T&S, Manpower Group and many others. Crosstalent thrives in a competitive market with its unique ability to tailor solutions to the specific needs of its clients (see recent interview with Helene Ettahar at La Poste Groupe), while providing a very secure, cloud-hosted product.

Tim Schumacher – Co-Founder & CEO at saas.group, commented,

We’re excited to partner with Brice Mallié and the rest of the Crosstalent team to help the company accelerate its growth in the French HR software market. As a founder-operator myself, I’ve been impressed with Brice’s ability to build a manage a product that addresses major pain points of medium and large corporations in one of the most complex labour markets in the EU.

Brice Mallié, the founder and CEO of Crosstalent shared his thoughts,

This acquisition is a great opportunity for Crosstalent, our team and our partners. I’m very enthusiastic about joining a fast growing group focused on innovation and the SaaS business model – it is our shared DNA. Our customers will benefit from saas.group technology expertise and strategic vision. Within saas.group, Crosstalent will pursue its mission of enhancing innovation and in performance in HR .

saas.group acquires promising SaaS companies with a founder-friendly process in order to elevate their product – and their people – to the next level. Founded in 2017 in Berlin (Germany) by serial tech entrepreneurs (Tim Schumacher, Ulrich Essmann, and Tobias Schlottke), we have acquired eleven companies to date, including Tower, Rewardful, Prerender, Juicer and Seobility. With over 140 staff across 20 countries globally, saas.group provides products across Sales & Marketing, HR, Development and eCommerce verticals.  If you are an HR professional looking for an affordable and powerful, all-in-one HR solution, you can request a demo of Crosstalent here. saas.group has been advised by Osborne & Clarke (Catherine Olive, Florent Gurlie and Dorothee Chambon). Crosstalent has been advised by Cabinet Immele (Hervé Immele) and eCAP Partner (​​Alban Dohin and Corentin Joubaud).

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MyWorks was founded in 2015 by entrepreneur and accounting enthusiast Peter Leonard who built a successful web hosting and design business. As a business owner himself, Peter struggled to find a balance between building a business in a highly competitive environment and dealing with admin and accounting activities. He solved this problem by building MyWorks, which automates data transfer between WooCommerce and Quickbooks; otherwise completely independent of each other. Over time, the product has become the go-to provider for WooCommerce users seeking to increase back-office and accounting automation, while reducing the scope for human error. MyWorks now supports tens of thousands of users worldwide with a global, remote-first team in the US, Asia and Europe.

Tobias Schlottke, CTO and co-founder at saas.group, noted,

We look forward to our partnership with Peter Leonard and the MyWorks team. We are very bullish about the eCommerce growth opportunity, and found in Peter and MyWorks a great partner and a platform to continue growing presence in the eCommerce and accounting ecosystems, while continuously innovating to deliver value to our customers.

Peter Leonard, the founder and CEO of MyWorks commented:

We are very excited to partner with saas.group to deliver even more value to our users and strengthen our position as a leading provider of eCommerce and accounting automation. It’s been an exciting journey to this point, driven by our passion to help our users save time with accounting – and we look forward to the road ahead. I’m very grateful to our amazing team/family, who cares just as much about our users and mission as I do – waking up each morning excited to help our users continue to grow by saving them time and automating their business processes. The entire team at saas.group couldn’t be a better fit to help bring MyWorks to the next level, and we look forward to building great things together! The saas.group team brings a deep experience of SaaS business strategy and core resources that will help us even better serve our market, while expanding into new territory.

Andrew Gazdecki, CEO and founder at MicroAcquire, noted,

We are extremely happy with the outcome, and believe that saas.group is the perfect partner for MyWorks, owing to their deep operational expertise. As a founder myself, I’ve been truly impressed with Peter’s track record of building and scaling MyWorks, and, in the process, delivering significant value to its customers.

saas.group was advised by Miller & Martin (Tom Schramkowski, Baoyi Cai and Joe DeLisle). MyWorks was advised by Barlow & Williams (James David Williams and William Barlow) and MicroAcquire(Paul J. Kelley).

saas.group acquires promising SaaS companies with a founder-friendly process in order to elevate their product – and their people – to the next level. Founded in 2017 by serial tech entrepreneurs (Tim Schumacher, Ulrich Essmann, and Tobias Schlottke), we have acquired nine companies to date, including Deploybot, Sniply, Rewardful, GitTower, Prerender, ScraperAPI, Juicer, Pipeline CRM, and Keyword.com). If you are an eCommerce store running on the WooCommerce platform and using Quickbooks for accounting, we invite you to try MyWorks’ QuickBooks sync product. If you are a Shopify or Magento user, we want to hear from you too! If you are a SaaS company interested in exploring the sale of your business or a banker/advisor looking for a buyer, please contact Dirk Sahlmer (M&A Manager), Rihards Blanks (M&A Manager), or use our form to get in touch. 

Listen to Peter Leonard share the story of acquisition first-hand on the 1st episode of saas.unbound podcast.

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